The New 990

Worn by supermodels in London
and dads in Ohio.

Worn by supermodels in London and dads in Ohio.

The New 990

Shop Men Shop Women

Manufactured in the US for over 75 years and representing a limited portion of our US sales, New Balance Made is a premium collection that contains a domestic value of 70% or greater.

Women’s lifestyle shoes

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Our women’s casual shoes are crafted from premium materials, with innovative cushioning, arch support systems, and timeless aesthetic detailing. Some of the most notable models in the range include the 574's. Choose from sturdy, clean-cut classics for a shoe you can wear with anything.
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Best Sellers

  • Added!

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    NB Made in US 990v5, W990GL5

    Made in US 990v5

    Women's 990

    200,00 €

    Wide sizes available

    Available in colors

    Women's 990

    Expand

  • Added!

    Go to Wish List

    NB 574, WL574OAD

    574

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB 574, WL574SOD

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB 574 Wabi Sabi, WL574SOC

    574 Wabi Sabi

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • New
    Colors

    Added!

    Go to Wish List

    NB 574 Core, WL574EG

    574 Core

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB 373, WL373BA2

    373

    Women's 70s Runners

    85,00 €
    Available in colors

    Women's 70s Runners

    Expand

  • Added!

    Go to Wish List

    NB 574, WL574SAX

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB 720, WL720BA

    720

    Women's Classics

    80,00 € - 85,00 €
    Available in colors

    Women's Classics

    Expand

  • Added!

    Go to Wish List

    NB 574 Super Core, WL574EZ

    574 Super Core

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB 850, WL850LBD

    850

    Women's Classics

    120,00 €
    Available in colors

    Women's Classics

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Women's Classic Lifestyle Shoes

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    NB CT Alley, CTALYMSJ

    CT Alley

    Men's Court Classics

    90,00 € - 100,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand
  • New

    Added!

    Go to Wish List

    NB 574 Coastal Pack, WL574SCA

    574 Coastal Pack

    90,00 €
    Available in colors
    Expand
  • New

    Added!

    Go to Wish List

    NB 574, WL574SAU

    574

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • New

    Added!

    Go to Wish List

    NB 997H, CW997HAD

    997H

    Women's 997

    90,00 €
    Available in colors

    Women's 997

    Expand

  • Added!

    Go to Wish List

    NB 574, WL574SOD

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB 452, WX452SB

    452

    Women's Chunky

    85,00 €
    Available in colors

    Women's Chunky

    Expand

  • Added!

    Go to Wish List

    NB 850, WL850LBD

    850

    Women's Classics

    120,00 €
    Available in colors

    Women's Classics

    Expand

  • Added!

    Go to Wish List

    NB 996, WL996COM

    996

    Women's 996

    100,00 €
    Available in colors

    Women's 996

    Expand

  • Added!

    Go to Wish List

    NB 373, WL373BA2

    373

    Women's 70s Runners

    85,00 €
    Available in colors

    Women's 70s Runners

    Expand

  • Added!

    Go to Wish List

    NB X-Racer, WSXRCNTA

    X-Racer

    Women's Women

    110,00 €
    Available in colors

    Women's Women

    Expand

  • Added!

    Go to Wish List

    NB 574, WL574SAX

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB 574, WL574OAD

    574

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB 574 Wabi Sabi, WL574SOC

    574 Wabi Sabi

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB 574 Super Core, WL574EZ

    574 Super Core

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand
  • New
    Colors

    Added!

    Go to Wish List

    NB 574 Core, WL574EG

    574 Core

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB Made in UK 991, W991DGS

    Made in UK 991

    Women's Made in UK & US

    190,00 €

    Women's Made in UK & US

    Expand

  • Added!

    Go to Wish List

    NB Made in UK 991, W991BBL

    Made in UK 991

    Women's Made in UK & US

    190,00 €
    Available in colors

    Women's Made in UK & US

    Expand
  • New

    Added!

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    NB 997H, CW997HBE

    997H

    Women's 997

    90,00 €
    Available in colors

    Women's 997

    Expand
  • New

    Added!

    Go to Wish List

    NB 996, WL996WCA

    996

    Women's 996

    100,00 €
    Available in colors

    Women's 996

    Expand
  • New

    Added!

    Go to Wish List

    NB X-Racer, WSXRCHKA

    X-Racer

    Women's Sport Style

    110,00 €
    Available in colors

    Women's Sport Style

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Women's Sport Style Shoes

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    NB 997 Sport, WS997BVA

    997 Sport

    Women's 997

    110,00 €
    Available in colors

    Women's 997

    Expand

  • Added!

    Go to Wish List

    NB 997 Sport, WS997JGA

    997 Sport

    Women's 997

    110,00 €
    Available in colors

    Women's 997

    Expand

  • Added!

    Go to Wish List

    NB X-Racer, WSXRCHER

    X-Racer

    Women's Sport Style

    100,00 € - 110,00 €
    Available in colors

    Women's Sport Style

    Expand

  • Added!

    Go to Wish List

    NB X-Racer, WSXRCNTA

    X-Racer

    Women's Women

    110,00 €
    Available in colors

    Women's Women

    Expand

  • Added!

    Go to Wish List

    NB X-Racer, WSXRCRP

    X-Racer

    Women's Sport Style

    120,00 €
    Available in colors

    Women's Sport Style

    Expand
  • New

    Added!

    Go to Wish List

    NB X-Racer, WSXRCHKA

    X-Racer

    Women's Sport Style

    110,00 €
    Available in colors

    Women's Sport Style

    Expand
  • New

    Added!

    Go to Wish List

    NB 997 Sport, WS997GFG

    997 Sport

    Women's 997

    110,00 €
    Available in colors

    Women's 997

    Expand
  • New

    Added!

    Go to Wish List

    NB X-Racer, WSXRCHKC

    X-Racer

    Women's Sport Style

    110,00 €

    Women's Sport Style

    Expand
  • New

    Added!

    Go to Wish List

    NB X-Racer, WSXRCRU

    X-Racer

    Women's Sport Style

    100,00 €
    Available in colors

    Women's Sport Style

    Expand

  • Added!

    Go to Wish List

    NB Fresh Foam Roav Trail, WTROVRG

    Fresh Foam Roav Trail

    Women's Fresh Foam Roav

    90,00 €
    Available in colors

    Women's Fresh Foam Roav

    Expand

  • Added!

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    NB Fresh Foam Roav City Grit, WROAVRL

    Fresh Foam Roav City Grit

    Women's New Arrivals

    90,00 €
    Available in colors

    Women's New Arrivals

    Expand

  • Added!

    Go to Wish List

    NB Fresh Foam Roav Haze, WRVHZSG1

    Fresh Foam Roav Haze

    Women's Fresh Foam – Soft & Smooth

    100,00 €
    Available in colors

    Women's Fresh Foam – Soft & Smooth

    Expand

  • Added!

    Go to Wish List

    NB Test Run Project 3.0, WTRP3LA

    Test Run Project 3.0

    Women's Sport Style

    160,00 €

    Women's Sport Style

    Expand

  • Added!

    Go to Wish List

    NB Fresh Foam Roav Tee Shirt, WROAVTG

    Fresh Foam Roav Tee Shirt

    Women's Fresh Foam – Soft & Smooth

    90,00 €
    Available in colors

    Women's Fresh Foam – Soft & Smooth

    Expand

  • Added!

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    NB 997H, CW997HXG

    997H

    Women's Sport Style

    95,00 €

    Women's Sport Style

    Expand

  • Added!

    Go to Wish List

    NB Fresh Foam Arishi Sport, WARIALB1

    Fresh Foam Arishi Sport

    Women's Fresh Foam – Soft & Smooth

    85,00 €

    Up to 30% off!

    Available in colors

    Women's Fresh Foam – Soft & Smooth

    Expand

  • Added!

    Go to Wish List

    NB Coast Ultra, WCSTLLB5

    Coast Ultra

    Women's Fresh Foam – Soft & Smooth

    70,00 €

    Women's Fresh Foam – Soft & Smooth

    Expand
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New Balance 574 for women

    The women’s 574 was created in 1988 and is one of our most iconic models. Its clean lines and sleek silhouette paired with innovative ENCAP midsole technology and an EVA (Ethyl Vinyl Acetate) foam midsole make it a modern-day classic.

    Each 574 trainer, including the latest athletic-looking 574 Sport is characterised by subtle waves on the heel, alongside the signature N logo on the side, but with a variety of styles and colourways to choose from. For trendsetters and collectors, our bespoke service means you can design your own New Balance Custom 574.
    Read more

    Read more

  • New

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    NB 574 Coastal Pack, WL574SCA

    574 Coastal Pack

    90,00 €
    Available in colors
    Expand
  • New

    Added!

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    NB 574, WL574SAU

    574

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB 574, WL574OAD

    574

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB 574, WL574SOD

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB 574, WL574SAX

    574

    Women's 574

    100,00 €
    Available in colors

    Women's 574

    Expand
  • New
    Colors

    Added!

    Go to Wish List

    NB 574 Core, WL574EG

    574 Core

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand

  • New Balance Custom 574

    225,00 €

     

    Customisable

     

    Customize

  • Added!

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    NB 574, U574CTF

    574

    Unisex 574

    90,00 €

    Small sizes available

    Available in colors

    Unisex 574

    Expand

  • Added!

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    NB 574 Super Core, WL574EZ

    574 Super Core

    Women's 574

    90,00 €
    Available in colors

    Women's 574

    Expand

  • Added!

    Go to Wish List

    NB 574 Wabi Sabi, WL574SOC

    574 Wabi Sabi

    Women's 574

    90,00 €
    Available in colors

    Women's 574

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Made In The UK & US

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    NB Made in US 990v5, W990GL5

    Made in US 990v5

    Women's 990

    200,00 €

    Wide sizes available

    Available in colors

    Women's 990

    Expand

  • Added!

    Go to Wish List

    NB Made in US 990v5 with Nubuck, W990IG5

    Made in US 990v5 with Nubuck

    Women's Made in US Collection

    220,00 €

    Women's Made in US Collection

    Expand

  • Added!

    Go to Wish List

    NB Made in UK 1500, W1500LGS

    Made in UK 1500

    Women's Made in UK Collection

    170,00 €

    Women's Made in UK Collection

    Expand

  • Added!

    Go to Wish List

    NB Made in UK 991, W991DGS

    Made in UK 991

    Women's Made in UK & US

    190,00 €

    Women's Made in UK & US

    Expand

  • Added!

    Go to Wish List

    NB Made in UK 1500 Reptile Luxe, W1500RWH

    Made in UK 1500 Reptile Luxe

    Women's Made in UK & US

    220,00 €

    Wide sizes available

    Women's Made in UK & US

    Expand

  • Added!

    Go to Wish List

    NB Made in UK 991, W991BBL

    Made in UK 991

    Women's Made in UK & US

    190,00 €
    Available in colors

    Women's Made in UK & US

    Expand

  • Added!

    Go to Wish List

    NB Made in UK 1500 Poisonous Plants, W1500EPI

    Made in UK 1500 Poisonous Plants

    Women's Made in UK & US

    170,00 €

    Wide sizes available

    Women's Made in UK & US

    Expand

  • Added!

    Go to Wish List

    NB Made in US 998, W998RBE

    Made in US 998

    Women's Made in US Collection

    220,00 €

    Women's Made in US Collection

    Expand

  • Added!

    Go to Wish List

    NB Made in US 990v4, W990MS4

    Made in US 990v4

    Women's Made in US Collection

    210,00 €

    Wide sizes available

    Available in colors

    Women's Made in US Collection

    Expand

  • Added!

    Go to Wish List

    NB Made in US 990v4, W990LB4

    Made in US 990v4

    Women's Made In The US

    200,00 € - 210,00 €

    Wide sizes available

    Available in colors

    Women's Made In The US

    Expand

  • Added!

    Go to Wish List

    NB Made in UK 991 Nubuck, W991DNS

    Made in UK 991 Nubuck

    Women's Made in US Collection

    200,00 €

    Women's Made in US Collection

    Expand

  • Added!

    Go to Wish List

    NB Made in US 997 The Retrospective Woman, W997ER

    Made in US 997 The Retrospective Woman

    Women's Made In The US

    140,00 €

    Women's Made In The US

    Expand

  • Added!

    Go to Wish List

    NB 991 Made in UK Pigskin, W991EKS

    Made in UK 991 Pigskin

    Women's Made in UK & US

    190,00 €

    Women's Made in UK & US

    Expand

  • New Balance Custom 574

    225,00 €

     

    Customisable

     

    Customize

  • NB1 990v5

    260,00 €

     

    Customisable

     

    Customize
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Women's Court Classics Shoes

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    NB CT Alley, CTALYMSI

    CT Alley

    Men's Court Classics

    100,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand
  • New

    Added!

    Go to Wish List

    NB CT Alley, CTALYMSJ

    CT Alley

    Men's Court Classics

    90,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand
  • New

    Added!

    Go to Wish List

    NB CT Alley, CTALYMSK

    CT Alley

    Men's Court Classics

    100,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand
  • New

    Added!

    Go to Wish List

    NB Pro Court, PROCTSEC

    Pro Court

    Men's Court Classics

    75,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand

  • Added!

    Go to Wish List

    NB Pro Court Cup, PROWTCLA

    Pro Court Cup

    Women's Court Classics

    90,00 €

    Small sizes available

    Available in colors

    Women's Court Classics

    Expand

  • Added!

    Go to Wish List

    NB Pro Court Cup, PROWTCLB

    Pro Court Cup

    Women's Court Classics

    90,00 €

    Small sizes available

    Available in colors

    Women's Court Classics

    Expand

  • Added!

    Go to Wish List

    NB Pro Court Cup, PROWTCLC

    Pro Court Cup

    Women's Court Classics

    90,00 €

    Small sizes available

    Available in colors

    Women's Court Classics

    Expand
  • New

    Added!

    Go to Wish List

    NB Pro Court Cup, PROCTCCA

    Pro Court Cup

    Men's Court Classics

    90,00 €
    Available in colors

    Men's Court Classics

    Expand
  • New

    Added!

    Go to Wish List

    NB Pro Court Cup, PROCTCCB

    Pro Court Cup

    Men's Court Classics

    90,00 €
    Available in colors

    Men's Court Classics

    Expand

  • Added!

    Go to Wish List

    NB Unisex Pro Court Cup, PROCTCAA

    Unisex Pro Court Cup

    Men's Court Classics

    90,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand

  • Added!

    Go to Wish List

    NB Unisex Pro Court Cup, PROCTCAB

    Unisex Pro Court Cup

    Men's Court Classics

    90,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand

  • Added!

    Go to Wish List

    NB Unisex Pro Court Cup, PROCTCAC

    Unisex Pro Court Cup

    Men's Court Classics

    90,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand

  • Added!

    Go to Wish List

    NB Unisex Pro Court, PROCTSEH

    Unisex Pro Court

    Men's Court Classics

    75,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand

  • Added!

    Go to Wish List

    NB Unisex Pro Court, PROCTSEJ

    Unisex Pro Court

    Men's Court Classics

    75,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand

  • Added!

    Go to Wish List

    NB Unisex Pro Court, PROCTSEM

    Unisex Pro Court

    Men's Court Classics

    75,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand

  • Added!

    Go to Wish List

    NB Unisex Pro Court, PROCTSEB

    Unisex Pro Court

    Men's Best Sellers

    75,00 €

    Small sizes available

    Available in colors

    Men's Best Sellers

    Expand

  • Added!

    Go to Wish List

    NB Unisex Pro Court, PROCTSEN

    Unisex Pro Court

    Men's Best Sellers

    75,00 €

    Small sizes available

    Available in colors

    Men's Best Sellers

    Expand

  • Added!

    Go to Wish List

    NB Unisex Pro Court, PROCTSEV

    Unisex Pro Court

    Men's Best Sellers

    75,00 €

    Small sizes available

    Available in colors

    Men's Best Sellers

    Expand

  • Added!

    Go to Wish List

    NB Unisex Pro Court Cup, PROCTCBA

    Unisex Pro Court Cup

    Men's Court Classics

    100,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand

  • Added!

    Go to Wish List

    NB Unisex Pro Court Cup, PROCTCBB

    Unisex Pro Court Cup

    Men's Court Classics

    100,00 €

    Small sizes available

    Available in colors

    Men's Court Classics

    Expand
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Borrowed from Him

  • Added!

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    NB 608, WX608RB1

    608

    Women's Chunky

    90,00 €
    Available in colors

    Women's Chunky

    Expand

  • Added!

    Go to Wish List

    NB 608, WX608RG1

    608

    Women's Chunky

    90,00 €
    Available in colors

    Women's Chunky

    Expand

  • Added!

    Go to Wish List

    NB 608, WX608RW1

    608

    Women's Chunky

    90,00 €
    Available in colors

    Women's Chunky

    Expand

  • Added!

    Go to Wish List

    NB 608, WX608WI1

    608

    Women's Chunky

    85,00 €
    Available in colors

    Women's Chunky

    Expand

  • Added!

    Go to Wish List

    NB 608, WX608WT

    608

    Women's Chunky

    90,00 €
    Available in colors

    Women's Chunky

    Expand

  • Added!

    Go to Wish List

    NB 608, WX608WT1

    608

    Women's Chunky

    90,00 €
    Available in colors

    Women's Chunky

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Women’s sneakers: The range

All our lifestyle shoes are crafted with durable and innovative materials, using the best in trainer technology. The range is made up of an evolving array of designs, from steadfast ‘80s classics, to modern editions and season-inspired colourways. A number of our lifestyle trainers also benefit from the revolutionary EVA (Ethyl Vinyl Acetate) midsole/heel for cushioning, as well as a REVlite midsole for premium responsiveness and durability.

One of the newest models in our lifestyle range is the sleek 247 Classic, designed to take the city dweller from day-to-night. For a more athletic vibe, go for a pair of 520s, a running-inspired lifestyle shoe that provides a modern twist on a ‘70s classic. And if you value comfort above all else, the Fresh Foam Cruz is the ultimate athleisure option. Their bootie construction and stretch heel, paired with fresh foam engineered precision cushioning gives them a glove-like fit for busy days on-the-go.

New Balance: The history

New Balance was founded in 1906 in Boston, Massachusetts, as a manufacturer of pioneering arch supports. Founder, William J. Riley, wanted to provide a product that increased comfort and balance in the shoe, which is where the name New Balance comes from. This innovative mentality stayed with the brand throughout the years, with New Balance manufacturing the first ever running shoe with a ripple sole in the 60s. We’ve gone on to manufacture our sneakers worldwide, but have always stayed true to our roots with our Made in US and Made in UK collections crafted at our factories in Cumbria in the UK, and New England in the US. Today, we’re as well known for our trendsetting lifestyle range as well as our world-famous performance shoes.
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